{"id":22,"date":"2017-06-30T17:00:00","date_gmt":"2017-06-30T17:00:00","guid":{"rendered":""},"modified":"2018-02-13T19:18:03","modified_gmt":"2018-02-13T19:18:03","slug":"research-and-increasing-seo","status":"publish","type":"post","link":"https:\/\/sites.scranton.edu\/careerservices\/2017\/06\/30\/research-and-increasing-seo\/","title":{"rendered":"Research and Increasing SEO"},"content":{"rendered":"<p>From this internship I would like to learn how to properly improve the SEO (search engine optimization) for the website I am creating. This website is a city guide for local restaurants, bars, and events in the Washington, DC area. I research the area and the most popular neighborhoods in order to provide the best content for future viewers. I have already learned the importance of increasing the SEO value in order to have the website be successful organically. I would like to learn the ins and outs of running a website and how to get a website to appear on the first page of any search engine, specifically Google. There seem to be many steps to achieving this goal, especially when starting from complete scratch. I hope that once this internship is completed, I will leave with the knowledge of how to efficiently rank a website on Google, the behind the scenes actions of running a website, and how to accurately track and analyze the data. Once this is achieved, I will have the knowledge to apply to other jobs or opportunities in my future in marketing.<\/p>\n<p>Elizabeth Chostowski<br \/>Marketing<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From this internship I would like to learn how to properly improve the SEO (search engine optimization) for the website I am creating. This website is a city guide for local restaurants, bars, and events in the Washington, DC area. I research the area and the most popular neighborhoods in order to provide the best [&hellip;]<\/p>\n","protected":false},"author":314,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-22","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/posts\/22","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/users\/314"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/comments?post=22"}],"version-history":[{"count":1,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/posts\/22\/revisions"}],"predecessor-version":[{"id":94,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/posts\/22\/revisions\/94"}],"wp:attachment":[{"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/media?parent=22"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/categories?post=22"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.scranton.edu\/careerservices\/wp-json\/wp\/v2\/tags?post=22"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}