{"id":143,"date":"2015-03-21T15:26:02","date_gmt":"2015-03-21T19:26:02","guid":{"rendered":"http:\/\/sites.scranton.edu\/englishandtheatre\/?p=143"},"modified":"2015-03-21T15:26:02","modified_gmt":"2015-03-21T19:26:02","slug":"english-alum-jenna-gilligan-transitioning-from-publishing-to-p-r","status":"publish","type":"post","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/2015\/03\/21\/english-alum-jenna-gilligan-transitioning-from-publishing-to-p-r\/","title":{"rendered":"English Alum Jenna Gilligan Transitioning from Publishing to P.R."},"content":{"rendered":"

English major Jenna Gilligan (BA 2010), writes with news of her recent career change. After\u00a0four years working in publishing with Da Capo Press,\u00a0she has moved into Public Relations with a firm called Version 2.0 Communications.<\/span><\/p>\n

As she puts it in her own words, “Right now I’m an Account Executive at Version 2.0 Communications–I just got promoted yesterday! Half of my clients are higher ed (various Institutes in the University of Michigan’s business school), and the other half are technology startups in various industries–everything from biofuel to event ticketing. My role varies depending on the account, but I mainly handle media relations–helping companies decide what their messaging is and then getting it in front of media however we can. We also handle speaking\/award opportunities, some analyst relations, crisis communications, strategy, whatever the client needs (and is willing to pay us for). As it turns out, I had enough background knowledge to understand the language they’re speaking, but there’s a ton still I have to learn. Book PR and tech PR turned out to be two very different disciplines! At Da Capo, I was doing solely media relations. My writing skills and general knowledge of how to act when you’re trying to get a journalist to do something for you have translated and served me really well–even if I’m trying to learn a new set of publications and editors and quirks.”<\/span><\/p>\n

Asked how her experience as an English major has helped her, she replies, “Let’s see, English major skills that come in handy…writing well on subjects I’m not an expert in. Writing well on subjects I’m not an expert in–with a deadline. Research skills. Making connections and being able to explain them to other people clearly and concisely.” <\/span><\/p>\n

Those of us who had the privilege to work with Jenna when she was a student here aren’t surprised at her success, and we’re happy to brag about her.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

English major Jenna Gilligan (BA 2010), writes with news of her recent career change. After\u00a0four years working in publishing with Da Capo Press,\u00a0she has moved into Public Relations with a firm called Version 2.0 Communications. As she puts it in her own words, “Right now I’m an Account Executive at Version 2.0 Communications–I just gotContinue reading “English Alum Jenna Gilligan Transitioning from Publishing to P.R.”<\/span><\/a><\/p>\n","protected":false},"author":179,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23,22,2],"tags":[],"class_list":["post-143","post","type-post","status-publish","format-standard","hentry","category-public-relations","category-publishing","category-studentsuccessstories"],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":242,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2015\/04\/15\/lindsey-pelucacci-at-the-times-tribune\/","url_meta":{"origin":143,"position":0},"title":"Lindsey Pelucacci at the TIMES-TRIBUNE","author":"Dr. Rebecca S. Beal Ph.D.","date":"April 15, 2015","format":false,"excerpt":"Lindsey Pelucacci is a seasoned\u00a0\"student correspondent\" for the News & Media Relations Office at the University. Her\u00a0articles are published on the\u00a0time-tribune.com. You can catch\u00a0her perspectives on University of Scranton events\u00a0at the following link: http:\/\/thetimes-tribune.com\/college-corner\/university-of-scranton#axzz1eOChoZOh","rel":"","context":"In "English Honor Society - Sigma Tau Delta"","block_context":{"text":"English Honor Society - Sigma Tau Delta","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/opportunities\/english-honor-society-sigma-tau-delta\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":402,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2016\/01\/25\/stephen-long-english-alum-revs-up-as-a-free-lancer\/","url_meta":{"origin":143,"position":1},"title":"Stephen Long, English Alum, Revs Up as a Free-Lancer","author":"Dr. Joseph E. Kraus Ph.D.","date":"January 25, 2016","format":false,"excerpt":"English alum Stephen Long writes with news that he is\u00a0enjoying his diverse responsibilities as a writer with a company specializing in motorcycle magazines. It's a tough time in the industry, he reports, but there are still opportunities out there for talented writers like Stephen. As he tell us: I'm working\u2026","rel":"","context":"In "Alumni News"","block_context":{"text":"Alumni News","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/alumni-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":391,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2015\/10\/05\/junior-english-major-dillon-vita-publishes-story-in-national-literary-journal\/","url_meta":{"origin":143,"position":2},"title":"Junior English Minor Dillon Vita Publishes Story in National Literary Journal","author":"Dr. Joseph E. Kraus Ph.D.","date":"October 5, 2015","format":false,"excerpt":"Congrats to BCMB (Biochemistry, Cell, and Molecular Biology) major -- and English minor -- Dillon Vita whose story, \"Regan,\" has appeared in the current issue of\u00a0Foliate Oak, a literary magazine published out of the University of Arkansas-Monticello. Here's an excerpt: Suddenly a doll is inches from her face. Old and\u2026","rel":"","context":"In "Alumni News"","block_context":{"text":"Alumni News","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/alumni-news\/"},"img":{"alt_text":"820919","src":"https:\/\/i0.wp.com\/sites.scranton.edu\/englishandtheatre\/files\/2015\/10\/820919-225x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":122,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2015\/03\/17\/an-update-from-english-alum-crystan-brodsky-legal-secretary\/","url_meta":{"origin":143,"position":3},"title":"An Update from English Alum, Crystan Brodsky, Legal Secretary","author":"Dr. Joseph E. Kraus Ph.D.","date":"March 17, 2015","format":false,"excerpt":"Crystan Brodsky, (BA, English, 2011), writes with word that she is considering graduate school in law or publishing as she continues her career as a legal secretary. As she puts it, \"I work as a Litigation Legal Secretary for a mid-sized law firm operating in New York since 1888, where\u2026","rel":"","context":"In "Law"","block_context":{"text":"Law","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/studentsuccessstories\/law\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":882,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2017\/09\/21\/third-annual-alumni-lecture\/","url_meta":{"origin":143,"position":4},"title":"Third (Annual) Alumni Lecture","author":"Mrs. Melissa Eckenrode","date":"September 21, 2017","format":false,"excerpt":"\"A Series of Fortunate Events\" Upon graduation, Brendan Curry was hired by W.W. Norton, the international book publisher headquartered\u00a0 in mid-town Manhattan as an editorial assistant and was recently named Senior Editor & Vice President.\u00a0 He will be on campus Wednesday, October 4, 2017 in The DeNaples Center, room 405.\u00a0\u2026","rel":"","context":"In "Alumni News"","block_context":{"text":"Alumni News","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/alumni-news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/sites.scranton.edu\/englishandtheatre\/files\/2017\/09\/Brendan-Curry-Fall-2017-300x232.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1125,"url":"https:\/\/sites.scranton.edu\/englishandtheatre\/2019\/04\/26\/cailin-potami-admitted-to-grad-school\/","url_meta":{"origin":143,"position":5},"title":"Cailin Potami admitted to Grad School","author":"R94798540","date":"April 26, 2019","format":false,"excerpt":"Cailin Potami, who graduated from the University of Scranton in 2016 with a B.A. in English and Philosophy, as well as a concentration in Women's Studies, has informed me that she has received scholarship money to enter The New School in New York City's graduate program in Creative Publishing and\u2026","rel":"","context":"In "Current Department News"","block_context":{"text":"Current Department News","link":"https:\/\/sites.scranton.edu\/englishandtheatre\/category\/current-department-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/posts\/143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/users\/179"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/comments?post=143"}],"version-history":[{"count":1,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/posts\/143\/revisions"}],"predecessor-version":[{"id":144,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/posts\/143\/revisions\/144"}],"wp:attachment":[{"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/media?parent=143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/categories?post=143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.scranton.edu\/englishandtheatre\/wp-json\/wp\/v2\/tags?post=143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}